Find the Google Ads spend that never turns into pipeline.
Pipeyield matches every keyword to what sales did with the lead in your CRM, and shows you what to cut, what to fund, and what it's worth.
$149/month founding price · Cancel anytime · Money back if we find under $300/month of waste
Acme DispatchLast 90 daysGoogle Ads + HubSpot| Keyword | Spend | Qualified | Advice |
|---|---|---|---|
| hvac scheduling software | $5,100 | 16 of 39 | Add budget |
| free scheduling app | $3,900 | 0 of 41 | Pause |
| hvac invoice template | $2,350 | 0 of 22 | Pause |
| what is dispatching | $2,050 | 1 of 27 | Bid down |
Google counts 41 wins. Sales qualified none.
One keyword from the sample account, same 90 days. Google Ads keeps funding it, because every form fill counts as a conversion.
- Spend
- $3,900
- Cost per conversion
- $95
- Counted as
- 41 wins
- Rejected
- 41
- Cost per qualified lead
- none
- Top reasons
- No budget, wanted free
Pause the keyword and add "free" as a negative. The spend stops the day you apply it.
Three files in. Ranked changes out.
You export three files. Pipeyield matches every lead to the keyword it came from and ranks what to change.
Export
Keyword and search-term reports from Google Ads, and your leads from your CRM or spreadsheet. About 10 minutes.
Upload
Drop the files into your dashboard. Nothing in your accounts changes.
Act
Within 24 hours, every change ranked by dollars. Refresh every two weeks.
Every report tells you
Each change comes with the dollar amount and the leads behind it.
Search terms to block
With the rejection reasons sales gave for each lead.
Keywords to pause or bid down
Spend that produced no qualified leads.
Where to move budget
Your keywords with the lowest cost per qualified lead.
Keywords to add
Search terms that already brought qualified leads.
Tracking to fix
Leads that couldn't be matched, and the setting that fixes it.
One plan. Founding price for the first 10 customers.
Consultants charge hundreds to thousands of dollars for a one-off lead-quality audit. Pipeyield runs it on your data every two weeks.
What you need
- $5K or more a month on Google Search
- A lead list from any CRM or spreadsheet, with the keyword on each paid lead
- Sales marking leads qualified or rejected
Not sure about the keyword? Open one paid contact and look at its source.
Price locked for 12 months. Cancel anytime.
- First report within 24 hours
- Fresh report every two weeks
- Dashboard that tracks spend stopped and cost per qualified lead
- Google Ads and HubSpot connections when they launch
Renews monthly at $149 until you cancel. By subscribing you agree to the Terms and Refund Policy.
Our promise: if your first report finds under $300 a month of spend with zero qualified leads, or your exports can't produce a report, we refund your first month.
Questions? hello@pipeyield.com, reply within one business day
Questions
HubSpot and Google already sync lead quality. Why this?
That sync helps Google's bidding learn. It doesn't tell you which keywords and search terms brought the rejected leads, what they cost, or what to change. Pipeyield gives you that list with a dollar amount on each change.
What do I upload, and is it safe?
Three exports with campaigns, keywords, spend and lead statuses (export guide). No names, emails or logins. Raw files are deleted within 7 days; only keyword-level totals stay for your dashboard.
How do you calculate waste?
A keyword is marked "Pause" when it spent more than twice your average cost per qualified lead over 90 days and brought none. Waste per month is that spend divided by three. Keywords with too little data are marked "watch" and not counted.
What if my CRM doesn't record the keyword?
Then the report works at campaign level and shows the tracking setting to fix, so the next report can go down to keywords. Keyword advice needs at least half of your paid leads matched. If your exports can't produce a report at all, we refund your first month.
What counts as "qualified"?
Whatever your sales team marks as qualified, for example a lead status of "Qualified", a lifecycle stage of SQL or a won deal. Common status words are read automatically. If yours are unusual, tell us when you upload.
Will Pipeyield change anything in my Google Ads account?
No. Pipeyield never connects to your ad account. You get the list of changes and apply the ones you agree with in Google Ads.
Do you work with agencies?
Not yet. Pipeyield is built for in-house teams running their own Google Ads account.
How soon will I see results?
Spend on blocked terms stops the day you block them. A fair before-and-after on cost per qualified lead takes about 30 days.
Can I cancel?
Anytime. Your founding price stays locked for 12 months while you're subscribed.
See what your keywords really produce.
Your first report is a day away.